Going public about business difficulties

Small business is tough Keeping the doors open can be a challenge, and it’s one that I’ve been feeling acutely in recent weeks My tendency to frame issues through a communication lens leads me to see business difficulties in terms of the communication challenge presented When it comes to communicating business difficulties, here are some of the options: Present a ‘front’ of success, in the hope that the image of success will generate real success (this seems to be the approach that...

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